Netflix has an unsustainable business model in the meantime.

Becky Berkman

2019-05-02 13:30:00 Thu ET

Netflix has an unsustainable business model in the meantime. Netflix maintains a small premium membership fee of $9-$14 per month for its unique collection of TV shows, programs, and movies etc, whereas, HBO charges $15 per month. With its original video content, Netflix earns a mere net profit of 28 cents per subscriber (in comparison to $3.65 for HBO) due to high programming costs and low subscription prices. As Netflix expands into international video markets, these margins cannot be feasible in the long run.

Netflix relies on vertical integration to curate more original video content with lower programming costs. As the average Netflix subscriber streams video for about 2 hours per day, this integration empowers Netflix to charge higher premiums. Netflix can run ads on the broad network of almost 150 million subscribers worldwide (60 million U.S. subscribers) as of early-2019. Ad executive heads from YouTube and JPMC to external media agencies such as UM and MediaLink view running ads as an inevitable fresh fallback route for Netflix. With $15 billion annual costs and $10 billion debt mountains, Netflix needs to find feasible ways to monetize its user base. As NYU business valuation professor Aswath Damodaran suggests, Netflix now has an unsustainable business model.

 


If any of our AYA Analytica financial health memos (FHM), blog posts, ebooks, newsletters, and notifications etc, or any other form of online content curation, involves potential copyright concerns, please feel free to contact us at service@ayafintech.network so that we can remove relevant content in response to any such request within a reasonable time frame.

Blog+More
Anti-competitive corporate practices may stifle U.S. innovation.
Fiona Sydney

2020-01-15 08:31:00 Wednesday ET

Anti-competitive corporate practices may stifle U.S. innovation.

Anti-competitive corporate practices may stifle U.S. innovation. In recent decades, wage growth, economic output, and productivity tend to stagnate as U.S.

+See More
CNBC reports the Top 5 features of Apple's iPhone X.
Peter Prince

2017-09-13 10:35:00 Wednesday ET

CNBC reports the Top 5 features of Apple's iPhone X.

CNBC reports the Top 5 features of Apple's iPhone X. This new product release can be the rising tide that lifts all boats in Apple's upstream value

+See More
The U.S. Treasury yield curve inverts for the first time since the Global Financial Crisis.
Apple Boston

2019-04-09 11:29:00 Tuesday ET

The U.S. Treasury yield curve inverts for the first time since the Global Financial Crisis.

The U.S. Treasury yield curve inverts for the first time since the Global Financial Crisis. The key term spread between the 10-year and 3-month U.S. Treasur

+See More
JPMorgan Chase CEO Jamie Dimon defends capitalism in his recent annual letter to shareholders.
Chanel Holden

2019-04-26 09:33:00 Friday ET

JPMorgan Chase CEO Jamie Dimon defends capitalism in his recent annual letter to shareholders.

JPMorgan Chase CEO Jamie Dimon defends capitalism in his recent annual letter to shareholders. As Dimon explains here, socialism inevitably produces stagnat

+See More
President Trump applies an increasingly bellicose stance toward the Iranian leader Hassan Rouhani.
Jacob Miramar

2018-08-09 16:36:00 Thursday ET

President Trump applies an increasingly bellicose stance toward the Iranian leader Hassan Rouhani.

President Trump applies an increasingly bellicose stance toward the Iranian leader Hassan Rouhani as he rejects a global agreement to curb Iran's nuclea

+See More
The Trump administration introduces new tariffs on $50 billion Chinese goods amid the persistent bilateral trade dispute.
Laura Hermes

2018-06-09 16:40:00 Saturday ET

The Trump administration introduces new tariffs on $50 billion Chinese goods amid the persistent bilateral trade dispute.

The Trump administration introduces new tariffs on $50 billion Chinese goods amid the persistent bilateral trade dispute. The tariffs effectively boost cost

+See More